REP’M Group Partners with Musicologie to Bring Music Education to New Communities Nationwide

REP’M Group is proud to announce its partnership with Musicologie, an innovative and fast-growing music education brand, as its latest addition to its portfolio. With this collaboration, REP’M Group will support Musicologie’s mission to make music lessons accessible, fun, and community-driven across the country.

“We are thrilled to welcome Musicologie into the REP’M family,” said Rob Cambruzzi, Founder & CEO of REP’M Group. “This brand represents the perfect blend of passion, community, and scalable business operations. Their unique approach to music education makes them a standout in the industry, and we’re excited to help them grow their presence nationwide.”

Founded in 2014 by musicians Kay and Joseph Barker, Musicologie offers simply delightful music lessons for all ages and skill levels. The brand specializes in small, neighborhood studios that foster a welcoming environment where students can explore their musical talents through programs such as Musicologie Junior for young children, RockStars for aspiring performers, and private lessons in instruments like piano, guitar, and voice. Musicologie’s flagship Lesson Membership model offers consistent, recurring revenue, and their group programs serve as valuable upsells that keep students engaged year-round.

                                               What Sets Musicologie Apart?

Musicologie is the first and only national private music lesson franchise in the U.S., making it a true leader in the $800 million private music instruction industry. By offering both in-person and virtual lessons, Musicologie meets students where they are, providing flexible and accessible instruction. The brand’s community-centric approach fosters strong, long-lasting relationships with students and their families, making it more than just a music school—it’s a place where people can connect through their shared love of music.

Co-Founder Kay Barker reflects on the brand’s success: “Musicologie was born out of our passion for music and our belief in its ability to transform lives. This partnership with REP’M Group will allow us to share that vision with more communities across the country, and we’re excited for what the future holds.”

                                             Why Franchise with Musicologie?

Musicologie offers a highly scalable and flexible franchise model, with the option to operate as an owner-operator or a semi-absentee business. Franchisees don’t need to be musicians themselves—what’s more important is a passion for the life-changing power of music and the ability to build strong community relationships. Each studio operates with a small footprint (1,200 to 1,900 square feet) and a lean staff, making it an accessible investment with significant growth potential.

• Recurring Revenue Model: Musicologie’s flagship Lesson Membership provides consistent, predictable income.
• Multiple Revenue Streams: From private lessons to group programs and summer camps, franchisees can tap into several avenues for growth.
• Proprietary Studio Management Software: Simplifying operations with easy-to-use scheduling, teacher management, and a student-friendly app.
• Growing Industry: With 64% of U.S. parents earning $75K+ enrolling their kids in music lessons, demand for music education remains strong.
• Recession-Resistant: The music industry has historically remained stable, with both in-person and virtual lessons offering flexible options for students during economic fluctuations.

“Musicologie has a solid foundation built on a love for music and a proven business model,” said Nick Sheehan, Founder & Managing Partner of REP’M Group. “Their competitive advantage in the private music lesson industry, combined with a strong leadership team, sets them up for continued success, and we’re honored to help them expand across the United States.”

With REP’M Group’s expertise in franchise development and Build’M’s comprehensive support in real estate and construction, we won’t just help Musicologie gain new franchise partners—we’ll ensure their franchisees successfully open their doors. Together, we’re setting the stage for Musicologie’s rapid growth and continued success.