Alloy Personal Training

FITNESS
Alloy Personal Training

Alloy Personal Training is combination of personal service, effective technology, over 30 years of experience, and a franchise formula for incredible results for members and franchise owners

THE ALLOY PERSONAL TRAINING FRANCHISE OPPORTUNITY

Alloy Personal Training’s established, effective fitness platform and business management solutions have been relied on in facilities worldwide. Now, the Alloy Personal Training franchise allows you to make an impact, both on your community and your future… with your own branded, brick-and-mortar Alloy Personal Training franchise location.

BRING A BETTER PERSONAL TRAINING EXPERIENCE TO YOUR FITNESS COMMUNITY.

Alloy Personal Training has customized personal training programs that were created in 1992.  The programs were based on a straightforward philosophy: people who get personalized coaching get better results. Today, Alloy Personal Training programs are among the most effective personal training and fitness assessment programs in the world for helping people who want to look and feel their absolute best.

KEY DIFFERENTIATORS

  • Small group personal training: 1 coach to 4-6 clients
  • Target market: 45-65 yrs old
  • Low labor model: 3 employees – 1 general manager and 2 part-time coaches
  • 2 roles: Owner Operator and Semi-Absentee
  • Average retention: 91%
  • Average Revenue/member/month: $269
  • Internal presales team to assist franchisees
  • Don’t need HUNDREDS of consumers. Member capacity is 130
  • NOT modality-based. There is staying power in this model

MEET THE FOUNDER

Rick Mayo, the Founder and CEO of Alloy Personal Training, kickstarted his journey by launching a personal training gym in 1992. Fast forward to 2019, and Rick successfully licensed programs to over 2,300 gyms globally, showcasing his unparalleled impact on the fitness landscape.

In 2020, Rick launched the Alloy Personal Training franchise, fostering a community committed to looking good, feeling great, and living life to the fullest.

Since then, over 200 franchise licenses have been awarded, embodying the motto ‘Stronger Together‘ that underscores the collective spirit driving their mission.

Rick’s visionary leadership not only drove Alloy’s growth but also secured his place on the boards of industry giants like Gold’s Gym, Anytime Fitness, ACE, and the Association of Fitness Studios. His influence extends to education as an Entrepreneurship teacher at Gwinnett College and Kennesaw State, and as a co-host of the Alloy Personal Training Business Podcast, solidifying his impact on both fitness and business realms.

FINANCIAL REQUIREMENTS

Liquid Cash

$150k

Net Worth

$400k

Investment Range

$213,360 - $528,050

Interested in the Alloy Franchise Awarding Process? Fill out the form below to talk to one of our rockstar sales directors.

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